CEO - FreshR

Startup Factory is hiring!


Freshr by Startup Factory

Delicious. Sustainable. Healthy.

Who we are:

You ever wonder where carrots from the supermarket go when they were unsold? Freshr too. Freshr is the new startup that gives a second life to unsold fruits and vegetables.

We’re proud to announce two major partnerships deals: media and distribution., but we’re still growing. And that means we need more brilliant people who share our ambition, to join in with the next, most exciting, part of our story.

Your mission:

Scale this startup that makes fresh juices, soups, fruits salade, and more, fully in-store. Embrace FreshR's 4 main pillars: Ultra-fresh, 100% Natural, Ready-to-taste and No waste no more.

Our product:

To fill out the lacks of food waste in fully in-store, we have developed four ranges of products:

  • Juices: Surprising, fresh and detoxifiying
  • Soups: Addictive without additive
  • Salads: tasty, they fit to every season
  • Healthy break: yummy timeout

Job Description

Waste Warrior, check ! But what you'll be doing as a CEO ?

As a co-founder and CEO, you will be in charge of launching your own startup.

  • Imagine and install the first corner
  • Implement an efficient operating model
  • Confirm the demand for the service through a lean startup & customer centric approach
  • Attract and onboard key partners & early adopters
  • Define the vision for the company and set the overall strategy from launch to scale (short & long-term goals)
  • Build your “A” team. Attract, hire and retain ridiculously good talents by leveraging our & your network.
  • Be an inspirational leader, cultivate a high-performance company culture & develop company values that attract world-class talent
  • Drive day-to-day operations, align resources to achieve key business priorities and proactively mitigate business, operational & governance risks
  • Continue to develop the business model ahead of the market by identifying new business opportunities and translating them into new revenue streams in an entrepreneurial manner
  • Own P&L and cash flow. Manage cash flow while driving your business ahead of market disruption.

Preferred Experience

Are you the one?

  • You have a whole bunch of motivation and creativity
  • You are a risk-taker, thrive in uncertainty and have a real entrepreneurial mind.
  • You are curious and humble. You’re not afraid to surround yourself with people who are smarter than you.

The deal 🚀

  • A mentored entrepreneurial experience combined with the excitement of an early-stage startup
  • Access to our network of business angels and VCs
  • Equity in the company
  • 6 months of operational support through our incubation programme :
    • Access to shared resources, our studio know-how and our extensive experience in building startups.
    • Support in terms of software engineering, growth marketing, branding, legal, sales, etc.
    • Free office space
  • A chance to maximize Startup Factory’s unfair advantage and leverage our corporate network
  • A unique opportunity to work in a fast-paced environment, to discover cutting-edge approaches and to have a real impact by disrupting a sector!

Our team values

  • Choose positivity.

  • Go for it boldly and without fear of failure.

  • Be kind, humble & trustworthy.

  • Proactively seek out ways to scale.

  • Always run the extra mile.

Recruitment Process

  • call 15 minutes
  • meeting 1 to 1 @ costation

Additional Information

  • Contract Type: Full-Time
  • Start Date: 06 March 2018
  • Location: Bruxelles, Belgium (1000)
  • Education Level: Bachelor's Degree
  • Experience: > 2 years